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Friday is the biggest shopping day of the year and one that has come to be known as Black Friday. Director of the Pella Chamber of Commerce Karen Eischen says that it’s very important to shop local to keep the community sustainable and keep money in the local economy. She adds that trips out of town to bigger cities are often more expensive when you factor in the amount of gas that it might take to get there. Studies show that when items are purchased at a local store, that money circulates within the community seven times.

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